
I may be rehashing some information here, however I was ecstatic on how a Ricoh SPC431DN Color printer performed a few weeks ago.
Ever since I saw the first envelope press from Xante, I've wanted to be able to sell these. For those of us in the know the Okidata C9800 is the engine of choice for Xante, PSI and Oki themselves. To make a long story short, these systems will print up to A3 (11x17), take super thick stock and have an EFI Fiery built into the system for color matching. Pricing, well anywhere from $17K-$22K, a few years back I knew a print shop that picked up one up at a show for about $14.8 The claim to fame is that you'll print full color envelopes at 36 per minute, the cost for toner (color) would be about .02 cents (since you are print a small logo) and you could have a customer envelope feeder and conveyor. Each of these companies also added a few other tweaks to the system.
Commercial Trade Printer Helps Me Out
Since we've got that out of the way, a few years ago I met a commercial printer who just prints envelopes for the trade. He has at least three of the OKI C9800's with the feeders. I wasn't able to sell him anything however we hit it off since I was intrigued with envelope presses and how you could take an ordinary color laser printer and tweak it so the system could run envelopes all of the time.
Just about a year ago I asked this commercial printer if he would test a Ricoh SPC431DN for me, I was curious if this system could print envelopes without wrinkles and not misfeed. We ran the test with a envelope feeder he had, we disconnected the by-pass tray and the Ricoh C431DN ran all of the envelopes without misfeeding and without wrinkles. I then asked about the percentages of sizes of envelopes that he prints, I wanted to know what was the most common. He replied that just about 75% of his work is with DL10's and smaller.
Existing Customer Emails Me
Fast forward to about a month ago, one of my clients emailed me and asked if I could supply a system that would print envelopes for this mailings. he had been in touch with Pitney Bowes, however Pitney wanted him to sign a ridiculous 69 month lease for something like $250 for a Pitney Bowes envelope printer. Since I had the previous experience with the Ricoh SPC431DN, I figured it was worth the time to investigate. I researched the Pitney Bowes Envelope printer (sorry I forget the model number) and it seems the printer was nothing more than a noisy (saw a video of the system on youtube) inkjet system. The out put speed was fast, however it was inkjet and the cost was over $17K!
My Testing
I went back to my customer asked for any appointment and found out that his needs are to print 2,000-2,500 envelopes at a time and they would be doing a mail merge from an excel database and a database in PB smartmailer (was not made aware of this until later). I asked for a file from the customer and they emailed me an excel database. Luckily we had a Ricoh SPC431DN in the showroom, but it was only equipped with one paper tray. In the next 90 minutes I printed off 200 or so envelopes without a hitch, no wrinkles no misfeeds, and the quality was awesome.
Sales Issues
In order to put together a viable solution for the customer, I had to configure the system with three additional paper trays. However I was not able to test the system with the additional paper trays. From past experience I knew that I could set each paper tray to due a "roll over", meaning that when one tray was empty, the envelopes would then pull from tray two, then three and four. I made an assumption that if the system was capable of printing from one tray without issues then all of the other trays would work also (I crossed my fingers). So when I was ready for the install, I knew that I had to change all of the paper tray sizes to DL 10, change the media setting for each tray to envelope #1 and then set the auto "roll over" for each tray. I would also present a 36 month lease and also add in a maintenance agreement for the system with no toner. As far as the quantity of envelopes. I figured that each tray could hold about 100 envelopes since and envelop is three sheets of paper. Thus with four trays we could load 400 envelopes.
The Presentation
Probably the best thing