Monte is back as or guest blogger with some additional
information about the customizable meter, I’ve also posted the links for the
documents and they’re being kept in the Documents Forum on the Print4Pay Hotel.
You
can download here.
I now understand the 2 cent color offering much more.
Every Kyocera Taskafa product now has 3 meters. The first
meter is black, the second meter is full color and the third meter is
customizable.
We have customized it so that any document with less than 6%
cyan magenta yellow bill will click that meter. This is regardless of black
fill.
The attached document first page is a printout from the MFP.
It is a report of the last page printed. As you can see black was 5.24% and add
cyan, magenta and yellow together is 4.41%. This is a report based on the
document or page 2. Another words we printed page 2 and page 1 is the coverage
result.
We are now gathering customers documents and printing them
and getting reports. If a customer is printing a repetitive document such as
letterhead we can do a quick analysis of it and advise them if it falls into 6%
threshold. We see this is a real game
changer and have already beaten our competition many times with this lockout.
As a dealer we are concerned that we are lowering our
service margins. In the past when we would charge eight cents for the same
document our margin was much greater. If we do not increase our volume of
equipment sales or print volume then we will have lowered our profit.
Meters are automatically collected using a tool called
pagetrac developed by LMI solutions. This utility is installed on a customer’s
network either on a client or server and e-mails meter reads to us. However if
the customer changes something on the network pagetrac may malfunction and we
will need to reinstall.
Me: Monte brings out
a good point about the concern of lowering their page margin. However I tend to think that you could also
increase your margin by having a cost for color that is over 20%, this could
make up the difference or even add additional revenue in some cases.
Will this become the norm in the industry?
-=Good Selling=-
