Who's Afraid of Memjet "Follow Up" Q & A

Last week I posted Who's Afraid of Memjet "Part Duex". I was able to see a demonstration of the of the mew Memjet C6010 printer at the BTA Winter Break in Orlando.  I had a few questions about the product and pricing but was not able to secure that information while I was at the show.

In the mean time I sent an email to Kim Beswick of Memjet with those questions in hand. 

Hi Art – here are quick answers to your questions – I’m in meetings all day tomorrow but will do my best to respond quickly if you have others.

 

Best,

 

Kim

 

what was the MSRP again and the estimated cost per page?  

 

The MSRP for the C6010 printer is $1299.  We are only distributing through select MPS/dealers – so this price is a bit of a list price that very few buyers will have access to.  We expect the device to be sold typically below the MSRP.

 

CPP is difficult to estimate.  I know this is going to sound a bit crazy but I expect Color CPP’s to be between 3-10c and black to be 1.5-2c.  We have variable pricing to dealers for ink tanks based on whether the ink tank is brand new, refilled with new ink via an authorized centralized process, refilled with new ink by the dealer themselves (again via an authorized process). 

 

The combination of variable pricing and different pricing strategies at the dealer level, and the fact that we are not overly distributed, will together create a lot of variety in terms of Color CPP (i.e. street prices quoted to customers).  We don’t have  public Memjet.com reference price for ink, nor are we selling through big box stores or national online outlets like CDW.  So dealers can price low (i.e. to win an aggressive bid, or shift less profitable monochrome pages to color) or they can price for the margin % or $’s they need, or they can price at the same price as the A3 click charge (all in) or ??? 

 

All in all more color pages = more profit to dealers.  We are excited about that.

Also do you have software that will do a tiered billing process like the Xerox colorqube or the new kyocera devices.  

 

Not yet.  This is an area of interest and exploration right now.  In the end we likely won’t have a pricing program like Xerox.  But what we want to do is track different types of pages – and give the dealers the data to manage an account in the same way – based on different prices for different types of pages.

 

Thanks Art –

Here' the original link for Who's Afraid of Memjet.

 

-=Good Selling=-

 

 

WTF, Memjet Partners with Fuji/Xerox, Canon/Oce & Toshiba

I was surprised to say the least!  While reading through the Drupa Press Releases (for those who don't know, DRUPA is the worlds largest print & imaging show. It's held once every four years in beautiful Dusseldorf, Germany.  I like to call it the Olympics of Print & Imaging) I read that Fuji/Xerox, Canon/Oce and Toshiba have partnered with Memjet to produce wide format systems that will incorporate Memjets Waterfall print head.

Fuji Xerox will integrate Memjets Waterfall printhead into a 42 inch roll feed wide format system for printing technical and production graphics.  Up to 1600x1600 dpi resolution. 1600x1600 will print at 150mm per second and lower resolution will print at 300mm per second.  What!  mm per second?  WTF is that?  A quick conversion will tell us that 25.4 mm equals one inch. Dang at 300mm per second you'll get full color output at 11.8 inches per second!  Thats' fast! The video on the left is the Fiji/Xerox unit at Drupa  Awesome!
Not to be outdone, Toshiba has also partnered with Memjet.  Here's a snippet from the Press Release:

Under the partnership, Toshiba TEC Corporation will initially work to integrate Memjet components into a Multi-Function Peripheral (MFP) product targeted for the office market. The MFP will feature a scanner, photocopier and color printer that produces high-quality color pages at 60 pages per minute, thanks to Memjet's revolutionary page-wide print head, controller chip, software and ink. A future MFP product co-developed by both companies is being exhibited at drupa, the world's largest print industry event in Dusseldorf, Germany, in the Memjet booth, Hall 5, E28.

So, while Fuji/Xerox and Canon/Oce are focusing their efforts on wide format, Toshiba will concentrate with incorporating the technology with MFP's.  I haven't heard of anyone writing about or seeing the "future" MFP at Drupa yet.  Wish I was there, maybe in four years, right?

Now Canon/Oce has developed a device called "Project Velocity" and it seems this will be an Oce wide format system that will also use the Memjet Waterfall print head.  In a recent press release it was stated that there would be a working wide format system on preview at Drupa for printing maps and posters at a speed of 500AO format sheets. I'm not even going to look that up. It's fast!  This system is reported to house six rolls of paper.

I've been following Memjet and Silverbrook Technologies for sometime.  Recently some of their print heads have shown up in print devices that were more the size of an A4 printer.  I've only seen one and all I can say is that the user was excited about the speed but..... let me put it this way there was an issue with the color.  However, with partnering with the like of Xerox, Canon and Toshiba and the possibility of having color matching rips, I'm thinking the sky is not the limit any more for Memjet.   

-=Good Selling=-

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-=Good Selling=-