Did you sell these, did you ever see one, or maybe you weren't
even a twinkle in your Mom's eye when these copier manufacturer were the King of
the Road!
"Tell Us About Come Old Copier Companies", was a question we posed to our Print4Pay Hotel members about a week ago, as you can see it was very popular thread. Special thanx to all of the P4P'ers for the information they shared!! Enjoy!
This was truly the Golden Times when selling, prospecting and demo skills whet hand in hand. I can remember those DEMO days, everyone would load up a copier in their station wagon and then proceed to knock on as many doors as possible in order to conduct a demonstration on the spot! The winners were the guys who did not come back with the copier but a check or lease/check in hand!
Adler Royal: Headquartered in Mountainside, NJ, these system
were manufactured by MITA, one of the first full lines I carried when I owned my
own dealership. DSM was Bob Morganthaler (think)
Yorktown: I've only seen
one and couldn't even remember the model number, all I can remember is that the
system was huge, a dial was used to slect how many copies you
wanted. (Art Post)
Yorktown was made by Toshiba in the 70's
(jomama)
Singer-Freidman: model 1082 It was a tabletop estat. Also GAF
had 2 models a small desktop and a huge 40 cpm floor model that used strobe lamp
exposure. all of these used roll fed paper like most but not all of the machines
in that era. (jomama)
Saxon: I sold them but don't remember much about
them...how they started or where they went. The company I worked for had the
liquid toner Savins and the Saxon was a dry toner alternative. (Old
Glory)
Saxon PPC1 and PPC2!!! Plain paper & liquid toner (Anders
And)
Copystat: Before Saxon bought them, the liquid estats were made and
sold under the Copystat name. I worked for them in 1970/71. My first
introduction to copiers. We thought the process was a miracle.
(jomama)
Selex: Was a secondary line to Canon in the 80's (art
post) Canon introduced the Selex line as a bid machine category. They
were basically just stripped down Canon units. (rj nelson)
Mita:
Was one of the rockin star manufacturers during the early to late eighties. (art
post)
Mita's big claim to fame was that they only made copiers so they
were the experts. No company money going into R&D for camera's watches or
whatever. (rj nelson)
Towa: If memory serves me correctly they
were headquartered in Morrisville, Pa. They relabeled Sanyo copy machines. Back
in the 80's
Sanyo: From what I recall had a pretty decent line up
of systems, they also OEM'd for Towa. Back in the 80's.
Minolta:
Minolta 101 estat system (I trained as a tech on that system and remember
selling the EP310, EP320, EP510 (just some of the early plain paper
models). (art post)
With over 3,500 worldwide followers that support copiers, multifunctional devices and printers, the information that comes across our message boards is enormous. The latest selling techniques, strategies, future products from the manufacturers and rumors are daily posts on the message boards. www.p4photel.com
Showing posts with label apeco. Show all posts
Showing posts with label apeco. Show all posts
Sunday, April 29, 2012
Thursday, April 26, 2012
Nobody Ever Got Fired for Buying a Xerox
Harry Hecht is our Guest Blogger for April, and according to Harry he's been in the office equipment business since Chester Carlson invented Xerography, and a little known secret is that Harry was actually Chester's assistant! Really??? Harry's been around for as long as I remember, and he always brings inspiration, vision and a can do attitude!I asked for a couple of sentences in reference old copier companies for a blog I'll be posting in a couple of days, true to form, Harry gave me just a tad bit more, so without further adieu, enjoys Harry's ditty about the good ole days in the copier business!
Do you remember the days when a complete copier line included one or maybe two models? Selling at full retail was not only a possibility but a regular occurrence? When Xerox owned 90% of the market and the saying that "nobody ever got fired for buying a Xerox" was an unfortunate reality for the independent dealer? I may be dating myself, but I remember those days well and had to still have a lot of respect for the competition, camaraderie and "wild west' aggressiveness of many of the entrepreneurial manufacturers that competed against each other during the 70s and 80s.Here are some copier manufacturer names that may serve as a blast from the past for many of you. Names like IBM, Kodak, 3M, Saxon, Royal, Apeco, Savin, Van Dyke, Escofot, Olivetti, and Mita just to name a few. These companies hit the streets with Direct and Dealer Sales forces with the hope and confidence of stealing business away from THE BIG X. The products sold during that time were crude, barely passed a copy, and in some even came with tongs and fire extinguishers -just in case there was a jam and a fire broke out. Oh those were the days. No need to worry about supply pirates and 2 hour response time. Profit margins were Huge and and the Yen was valued over 500 Y to the dollar. Getting in front of customers and demonstrating your product using the sales order ( already filled out ) was sales training of the day. Your manager would say" don't leave the office without an order"!.Talking about pressure. If a customer accepted your demonstration, your competitor would be in the lobby waiting their turn to try and hammer out a deal on the spot and or leave the machine in the customers office until they fell in love with it or just used it and stroked you along- yikes!
Well, time to wake up to a new and renewed set of technology companies now entering the copier and printer space. Samsung, Dell, Lexmark, Brother, Epson plus all of the Big Players- Konica Minolta, Canon, Xerox, Ricoh, Sharp, Kyocera. Where does it end?. We now deal with information overload, the world wide web, 1,000s of SKU product numbers, accessories, tight margins and 40% discounts. What the heck happened? Opportunity is still there for all of us, however success and prosperity is a game of inches verses miles. Without knowledge and a well thought out plan and execution, who knows who the next fallen Angels list will look like.
Need to contact Harry? Here's his LINKEDIN page.
-=Good Selling=-
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