Copier Sales Tips "Selling GREEN MFP's"

This was a recent post I had on the Ricoh Family Group P4P Hotel. To say the lease I was astounded when one of my clients asked for a "GREEN" copier/MFP.

I put this flyer together today as handout to customers, hope this will work, if you have anything else to add, please do so and we can have a killer document:

• Eliminate your Fax Machine with a Fax Server: A fax server will eliminate the need to print faxes, which will reduce paper costs, reduce maintenance costs, and reduce toner costs along with hardware. Fax servers will also keep an digital copy of all inbound and out bound faxes (you’ll never lose another fax)

• Multifunctional Systems: These systems can print, scan, fax and copy in color for pennies and eliminate the need to have four different devices in the office. Multi-functional systems have a very low cost per page when compare to standalone fax machines, copy machines, laser or ink printers. Consider this, the average laser printer and fax machine has a cost of .03 per page. Multifunctional Systems have a cost of .0125 per page. That’s a savings of over 50%! Where else can you cut your costs by over 50% these days? If you’re printing color documents on a laser printer, your savings could twice as much!

• E-copy: Easy to use software that will allow you to convert documents to pdf’s, along with the ability to markup documents (circles, arrows, lines, notes, signatures). You can even fill in text on a pdf document, along with having OCR capabilities. This software eliminates the need to print documents, add notes and re-delivery the paper document. Everything can be accomplished with out printing paper!

• Print Management Software: We all have them the inexpensive printers that we bought for a few hundred dollars. Did you know that printing in color on these devices can cost as much as 60 cents a page for ink jet and 20 cents a page for laser? Print Management software coupled with a Multifunctional System takes the guess work out of printing (which device will save me money); the software will monitor and redirect the print job the lowest cost system on your network. This inexpensive software can save thousands of dollars!

This is just the tip of the iceberg, if you would like to know more about “Going Green” and reducing your costs, please call me for an appointment.